Hurry Up We’re Dreaming is a creative studio working at the intersection of wisdom, culture, and technology.
We translate complex ideas into compelling forms. Our work spans publishing, public conversations, immersive programs, strategic partnerships, and original cultural experiments. The stories, tools, experiences and environments we create invite people to think differently, feel deeply, and engage more consciously with the world around them.
Our team has worked with leading global organizations including Apple, Chanel, Google (Arts & Culture, Creative Lab, Empathy Lab), Google DeepMind, House of Beautiful Business, The Modern House, Penguin Random House, The School of Life, and Serpentine Arts and Technologies, among others.
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Anna Gerber
Anna is founder of Hurry Up We’re Dreaming. She is a storyteller and creative director, working at the intersection of innovation, narrative and design to create delightful and experimental cultural experiences.
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Morgwn Rimel
Morgwn is partner at Hurry Up We’re Dreaming. She is a creative director and cultural innovator whose work combines systems thinking with multidisciplinary design.
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Gabriella White
Gabriella is programming partner at Hurry Up We're Dreaming. An interdisciplinary artist and experience designer, she specialises in creative leadership for a beyond-human world.
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Aniela Fidler Wieruszewska
Aniela is development partner at Hurry Up We're Dreaming. She is a creative strategist and impact developer, with a soft spot for complexity and ideas that refuse to stay in one lane.
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HUWD is a reminder that machines can have spirit, people flourish with wisdom and the earth and beyond need tending to.
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